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A picture says a thousand words

One of the most bandied about clichés in design, advertising and art is that "a picture says a thousand words."

What we're wondering, however, is -- what's the point of a thousand words?

The Cleartrip user interface is almost entirely bereft of pictures; it is comprised mainly of words. Our primary navigation, for instance, is raw text links. The first link, Flights in India, says everything it needs to say. Nothing more, nothing less and with no room for ambiguity.

Humanized has a great post that explores command line and graphical interfaces and hits the nail on the head:

Command line interfaces are bell-bottom out-of-fashion in the current Web 2.0 boom: I have yet to see an Ajax-enabled glass-reflected command prompt. Let's face it, command line interfaces are extinct to the masses. The GUI dealt the first blow, and now the Web has nailed to coffin on the old style text interface, and it seems to have been a boon for the user. I don't know if I can set up a printer on the command line, but I do know that I don't want to try.

In the run to abandon command line interfaces for the GUI, we've left behind the versatility of language.

I couldn't agree more. The last decade has seen a blind rush towards graphical user interfaces created by unthinking, herd mentality designers. We're losing the ability to use language for what it does best -- communicate.

Language has an immense amount of descriptive power. Pictionary is a game where you try to represent objects, places, and abstract thoughts in pictorial form. It's hard. There is no reverse game.

The power of words is unknown to contemporary designers. They obsess, instead, with icons, decor and fluff.

The icons that Microsoft Word puts in its standard toolbar are a great example of graphics being used as a poor replacement for words. Can you figure out what each of these icons does?

A picture and its thousand words are lovely. But, sometimes, it's more effective to say less. When one word does the trick, you don't need the other 999.

Posted on Saturday, March 10, 2007 at 12:27PM by Registered CommenterHrush | Comments5 Comments

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Reader Comments (5)

Why not make your logo a Text and image based thing instead of a completely image based one (i.e. the tick mark as a pciture and cleartrip as text).
wow!!
well said..
but who maintains this blog!!
March 12, 2007 | Unregistered CommenterAbhishek C
Also why not have a text box search system on cleartrip like Google instead/along with those list boxes and pretty javascript based search system ?
Abhishek C -- I maintain this blog, but ideas for the posts can come from anyone at Cleartrip.
March 12, 2007 | Registered CommenterHrush
YOURS is a useless organization.You cannot make a simple cancellation refund for the past 3 months. I cacelled my air booking on 23/12/06 chennai to hyderabad and back. Your ack ref no 06349AD552 dt 23/12/06.iI sent reminders and your ack ref nos are 1-62616 dt 18/02/07<1-80671 to673 dt 22/03/07and 1-91908 dt 04/04/07wherin you had advised that WE WILL GET BACK TO YOU SHORTLY. here what is the meanig of SHORTLY AND THE FUN IS YOUR COMPNY NEVER GOT BACK TO ME .I have spent more than Rs 600/00 on STD phone calls to you who will bear these expenses? Morover sms msg to my mobile 9444118397 dt 22.12.06 was waste. EVEN after my shouting to your people over phone you made a FALSE STATEMENT THAT REFUND WAS EFFECTED on 04/04/07 while your staff Mssareena tells me on 06/04/07 that refund was effected only on 05/04/07. Is it not a cheating?Normally the refund should have been effected within 1 month .SO now I MAKE A CLAIM FOR INTEREST ON THE REFUND AMOUNT FOR THE DELAYED PR\ERIOD i.e FROM 23/01/07 TILL DATE OF REFUND @20% COMMERCIAL RATE WHICH SHOULD BE CREDITED MY CREDIT CARD A/C TO AVOID MY SELF GOING TO CONSUMER COURT FOR YOUR DEFICIENCY OF SERVICE .yoU HAVE ALSO failed to send me a e mail as soon ads you made refund. Why your company CANNOT AFFORD TO SPEND MONEY TO SEND A E MAIL? i EXPECT A PROMPT E MAIL REPLY IN DETAIL COVERING ALL MY ABOVE POINTS
April 6, 2007 | Unregistered CommenterJ.venkataraman

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